Thursday, April 10, 2008

Art Chat Live

Interaction becomes easier now on the Saatchi Gallery website, as the site’s interface allows for real-time conversation between artists and their viewers. Saatchi uses an instant messaging feature that facilitates interaction between art lovers and their favourite artists through its Chat Live feature, and this occurs in a manner that encourages the artistic collaboration of the art community. Artists from a variety of backgrounds and even in different nations can meet one-on-one with those persons who appreciate their work and gain live feedback and critiques of their art. The live chat feature also allows for discussion of artistic themes that have the potential to lead to a deeper public understanding of the concepts embedded within the works of art displayed in the Saatchi online gallery. Saatchi even allows group chats, and access to the chat feature and chat rooms can be obtained via a very brief registration formality accessible at http://www.saatchi-gallery.co.uk/chatlive/.

This live chat feature is useful beyond its ability to bring art lovers together for leisure and collaborative purposes. It also presents a valuable marketing tool to those persons who want to gain direct and specific feedback concerning the interests of real people who love and follow art. Representatives of galleries and museums may register or sign in as guests to gain access to the ideas and suggestions of the large viewing and membership audience on the Saatchi website. They may also use the resource to plan and promote artistic events. Members of the press or other interested persons may also sign in to conduct formal or informal interviews of artists in an effort to promote the love and continued creation of art as a whole. The endless possibilities that exist with this invaluable. Live chat tool made available on the Saatchi website will no doubt facilitate the production of beautiful art for future generations.